Kmart Community Program 2010
The Kmart Community program is committed to building strong partnerships with individuals and organisations that will help create better lives for Australian and New Zealand families. We aim to support the issues that are important to the communities that surround our stores. Whether it is mum's health or sick children we want to help each member of the family unit.
Reporting on our community contributions
Click here to visit the LBG Australia website
"The London Benchmark Group (LBG) helps businesses to improve the measurement, management and reporting of their corporate community involvement programs. It moves beyond charitable donations to include the full range of contributions (in time, in-kind, cash) made to community causes and assesses the actual results for the community and for the business" Haystac Positive Outcomes, the LBG agents for Australia/New Zealand.
In 2008/2009 reporting year Kmart supported over 1,000 small community groups ranging from kindergartens to Rotary clubs, allowing these groups to continue their community work. The Kmart Wishing Tree Appeal collected over 400,000 gifts and $90,000 in cash that was given to our charity partners to distribute to families in need. A further $95,000 was raised through sale of Christmas wrap and gift tags and then forwarded to our charity partners.
In total our business contributed over $11.85 million of in-kind support including the contribution made by our customers, team members and suppliers. Almost 700 team members volunteered over 4,800 hours to assist with our community based programs during the year.
Spare Change?
The Kmart Community Program is introducing coin collection boxes at each of our registers to raise funds for some of Australia's favourite charities, all appeals aim to support families that need a little extra help. At different times throughout the year children's charities, women's hospitals, cancer services and welfare groups will benefit from generous Kmart shoppers dropping spare change into boxes when shopping.
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Community Requests
Kmart recognises that the local communities around each of its stores face their own unique social challenges. With this in mind, our community program allows each store to work directly with its own community on social needs or issues that are impacting them.
Kmart stores can help with small fundraising efforts for local community groups needing assistance to tackle social issues.
To submit a request for support;
- Download the Kmart Community Request Form.
- Attached the form to a letter outlining the request (on letterhead).
- Hand the form into your nearest Kmart store.
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Kmart collects coins for kids - March & April 2010

This March and April, Kmart is pleased to help provide the gift of education and achievement for Australian kids by collecting for Variety, the children’s charity Future Kids program. Variety’s Future Kids program enables individual kids with special needs or from disadvantaged backgrounds to realise their full potential in education, sports, music or the arts , something they may not otherwise accomplish. Through the provision of special equipment, tuition and other practical support, Variety’s Future Kids program has a lifelong positive impact on children’s self esteem, independence and adulthood. Please help Kmart and Variety assist the kids in your community by donating at any register at your local Kmart.
For more information on each of the state Variety offices please click below;
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Kmart Wishing Tree Appeal
Click here to visit the Wishing Tree page
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Kmart Art of Giving school competition
Click here to visit the Wishing Tree page
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